03 Feb
graphic showing the importance of Linked-in groups

The Power of Groups!

Groups are a great way to build your brand’s reputation and create new business relationships.

Here’s some of our ideas for you to try:

·       Firstly, use the search function to find those specific Groups which will be useful to you.  You can search for Groups with specific key words which will help. 

·       LinkedIn offers “Groups you may like” so you also get recommendations from LinkedIn.  This is based on those key words on your profile.

·       Keep to strict etiquette guidelines.  Any well managed Group will have specific guidelines and these may include not permitting you to promote your products or services.  Your aim is not to sell but to engage, inform and help others.

·       Of course, the more interesting and helpful your posts and discussions are, then the chances are that people will be interested in what you offer.

Take the opportunity now and try the experience for yourself, position yourself as a leader in your industry and if you lead by example others will follow!